These are but some of the changes in our lives prompted by the era of digital technology in the last 20 years. The scale of the changes and their impact on economic growth has been enormous and multi-faceted, spanning business operations and personal lives, products and services, public administration, and e-commerce. Digital accounting as a new benchmark, digital tools, broadcasters focusing on pay-per-view, book publishers (the industry seems to be strictly non-digital!) massively investing in print-by-request solutions: in every industry, digital technology is creating new business opportunities. And these opportunities rely on us: clients, consumers, users, and our changing behaviour.
It would be naive to claim that digitisation only provides benefits or always spells success in business. It does not. Just as the industrial revolution stoked new concerns and posed new threats, the networked world opens the door to new kinds of digital fraud. It is a natural consequence which has engendered natural defence mechanisms that include cybersecurity systems. Economies and businesses are a living organism which keeps on learning to prevent undesired side effects. Car accidents never stopped the development of the motor industry; digitisation also offers more opportunities than threats.
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According to experts, digitisation could be a major driving force of the Polish economy. Analysts at McKinsey estimate that digital busi … czytaj dalej
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